Impel: Revolutionizing Automotive Customer Lifecycle Management with AI
Overview
Impel has partnered with Xtime to create an industry-first end-to-end conversational AI scheduling solution. Their AI-powered customer lifecycle management platform is designed specifically for the automotive industry. It aims to turn shoppers into buyers and customers into loyalists by providing personalized engagement at every stage of the customer lifecycle.
This platform enables auto retailers of all sizes and types to deliver seamless customer experiences from the website to the showroom, and from sales to service. It's a comprehensive solution that supports various aspects such as helping a shopper find the perfect vehicle, scheduling service appointments, and facilitating vehicle sales or trade-ins.
Core Features
- Communications: The generative conversational AI works with the team to increase staff productivity and deliver white-glove experiences at every customer touchpoint. It allows for more efficient and engaging interactions with customers.
- Merchandising: AI-powered interactive content and immersive experiences are used to drive shoppers from the screen to the showroom. This helps in attracting customers and making them more interested in the vehicles on offer.
- Imaging: Computer vision AI transforms static vehicle images into showroom-quality digital experiences, making the inventory stand out from the crowd. It gives a more appealing and realistic view of the vehicles.
Basic Usage
For auto retailers, using the Impel platform is straightforward. They can integrate it with their existing systems and partners seamlessly. The various features like the Sales AI Copilot can assist the sales and BDC teams in converting more leads. The Service AI can handle automated outreach and personalized communications for the Service Drive.
In the digital showroom, the Chat AI provides 24/7 human-like conversational support, while the AI Virtual Booth offers an authentic photo booth experience. The 360° Walkarounds give interactive digital experiences that put shoppers in the driver's seat.
Compared to other existing AI solutions in the automotive industry, Impel stands out with its end-to-end approach and comprehensive set of features. It not only focuses on one aspect like sales or service but covers the entire customer lifecycle, ensuring a consistent and enhanced experience for both the retailers and the customers.
